Pest Control Digital Marketing

Pest control companies thrive when they implement a documented and data-driven digital marketing strategy. 

If you’re not getting new pest control clients online, your competitors are.

Digital Marketing Plans For Pest Control Companies

A digital marketing plan is the difference between a serious competitor and a business who wants to stay small.

A marketing plan for your pest control company sets clear achievable goals and specifically outlines what you need to achieve those goals. 

These are the tactics that go into every Ironworks Digital Marketing Plan. We only include what is needed to grow your business. No fluff or padding. 

Get More Pest Control Leads

Digital Marketing Tactics That Drive More Pest Control Clients!

97% of consumers turn to the internet when they need to find local businesses. 

If you’re serious about taking your pest control business to the next level in 2021, you need to have a digital marketing strategy. 

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When you need to start driving new customers fast, paid ads on Google and Facebook are the way to go.

Pest Control
Paid Ads

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When you need to start driving new customers fast, paid ads on Google and Facebook are the way to go. 

Pest Control Web Design

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What first impression is your website making right now? 

We Get Qualified Leads For Pest Control Companies

Get a free, no obligation competitive analysis of your top competitor. Learn exactly how they are getting more leads and exactly how you can beat them.

How SEO helps pest control digital marketing

SEO, short for Search Engine Optimization, is the practice of merging great content with a fast beautiful website so that search engines place your businesses in the top spots when people in your community are looking for pest control services. 

One of the best ways to get an endless stream of new pest control leads for your pest control company is to invest heavily into SEO and rank in the top spots on search engines for keywords that people who need pest control services use. 

Most people turn to the internet when they need to find a local pest control company. Millions of searches for pest control related keywords are performed on Google and Bing every year by people who could have been your customer.

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Pest Control Marketing With Paid Ads

The best long term strategy is SEO, but what about right now? If you need to turn on the firehose and start driving new leads ASAP, then paid ads need to be a part of your pest control marketing strategy

Paid Search Ads

Google Ads and other paid search programs allow you to bid for top spots in the search engines and pay to have your businesses see at the top of Google when people search for pest control services.

Paid search campaigns crafted by pest control marketing expert can start driving new business almost immediately. No waiting around to be found online. 

Well-crafted paid search campaigns for pest control companies should include:

  • Data-driven Keyword Research
  • Local Market Analysis
  • Custom Landing Page with engaging copy and graphics
  • Conversion Optimization Planning

Paid Social Ads

Social media is a massive opportunity for any local business to reach their ideal customers. By tapping into their powerful targeting options, you can reach out to your local community right where they are.

A pest control marketing strategy can target prospective clients by a variety of options like:

  • Location – target houses in a specific zip code
  • Age – reach people more likely to be in the market for services
  • Interest – get really creative with interests 
  • income level – find people ready and able to buy

Web Design For Pest Control Companies

Your website is often the first impression your company makes on a prospective customer. What impression are you giving?

Successful digital marketing for pest control companies requires a website. It’s extremely important that your website is user-friendly and mobile-optimized. This is where all your potential customers will come to learn about you. 

When people are searching for a pest control company to let into their homes and rid them of their pest problem, they need to know they can trust that company. Does your website establish trust and confidence?

A beautiful and easy to use website can make the difference between a struggling pest control business and a thriving one.